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Alice McCall SS17


PHOTOGRAPHER – Juli Balla
CLIENT – Alice McCall
HAIR - Taylor James Redman
MAKE UP - Molly Warkentin

STYLIST – Janai Anselmi


This fashion Campaign was a follow-up of a campaign shot by Emma Summerton (UK) for Alice.

 

Juli and Janai shot in a historic house in Camden, with an old-worldly English countryside manor feel. The idea was to combine Gucci inspired playfulness with an aristocratic English rose.

 

The propping enhanced the quirkiness of the shoot, with feature velvet chairs, tennis nets, wooden deck chairs and sun umbrellas inside a ballroom, rocking horses and retro banana lounges. There is a kitsch tropical influence throughout in the furnishings, including an amazing Versace palm print wallpaper.

 

Soft dreamy light and backlit sunset shots added an ethereal feel to the collection as did the trio of up and coming, youthful models.