PHOTOGRAPHER – Steven Popovich
PUBLICATION – Sticks & Stones
STORY - Vertigo
HAIR – Luke Davis
MAKEUP – David Granger
STYLIST – Janai Anselmi

The Pool Collective took over the penthouse at the QT Hotel for a night, to embark on a creative project. The idea, presented by the hotel, was to create either imagery or motion pieces based on the numbers of the QT hotel rooms. No creative holes barred!


Janai and Steve worked on an concept that was eerie and unexpected, with Hitchcock-ian themes of mystery and intrigue, and a master of suspense, David lynch-type approach. Random cues such as playing cards, smeared lipstick, large numbers of cigarettes and fried eggs on a plate were used to elude to something sinister. Models were in various states of undress in tonal sets of lingerie.


The story was picked up by Internet sensation Sticks & Stones.